{"id":43172,"date":"2025-05-01T18:09:19","date_gmt":"2025-05-01T22:09:19","guid":{"rendered":"https:\/\/www.thebeertimes.com\/la-revolucion-verde-en-la-cerveza-como-la-sostenibilidad-esta-transformando-la-industria\/"},"modified":"2025-05-01T18:09:19","modified_gmt":"2025-05-01T22:09:19","slug":"the-green-revolution-in-beer-how-sustainability-is-transforming-the-industry","status":"publish","type":"post","link":"https:\/\/www.thebeertimes.com\/en\/the-green-revolution-in-beer-how-sustainability-is-transforming-the-industry\/","title":{"rendered":"The Green Revolution in Beer: How Sustainability Is Transforming the Industry"},"content":{"rendered":"<div id=\"thebe-2755262286\" class=\"thebe-antes-del-contenido-3 thebe-entity-placement\">\n            <div \n                class=\"elfsight-widget-popup elfsight-widget\" \n                data-elfsight-popup-options=\"%7B%22blocks%22%3A%5B%7B%22id%22%3A%22babc7e96-e195-4da3-a8c5-7072d42f2f5c%22%2C%22type%22%3A%22image%22%2C%22imageFile%22%3A%7B%22type%22%3A%22uploaded%22%2C%22data%22%3A%7B%22name%22%3A%2261d71zGp0%2BL._SL1500_%22%2C%22url%22%3A%22https%3A%5C%2F%5C%2Fwww.thebeertimes.com%5C%2Fwp-content%5C%2Fuploads%5C%2F2026%5C%2F02%5C%2F61d71zGp0L._SL1500_.jpg%22%2C%22size%22%3A45654%2C%22type%22%3A%22image%22%2C%22extension%22%3A%22jpeg%22%2C%22width%22%3A940%2C%22height%22%3A1500%2C%22ext%22%3A%22jpeg%22%7D%7D%2C%22imageScale%22%3A60%7D%2C%7B%22id%22%3A%226689e0da-ab1d-42a0-ac83-457ff13f91dd%22%2C%22type%22%3A%22button%22%2C%22buttonText%22%3A%22Buy%20on%20AMAZON%22%2C%22buttonAction%22%3A%22redirect%22%2C%22buttonStyle%22%3A%22filled%22%2C%22buttonShape%22%3A%22rectangle%22%2C%22buttonColor%22%3A%22rgb%28255%2C%2038%2C%2067%29%22%2C%22buttonFontSize%22%3A16%2C%22label%22%3A%22Button%22%2C%22buttonUrl%22%3A%22https%3A%5C%2F%5C%2Fwww.amazon.com%5C%2Fdp%5C%2FB0GDGJJWD2%22%7D%5D%2C%22layout%22%3A%22modal%22%2C%22width%22%3A500%2C%22popupBlocksAlignment%22%3A%22center%22%2C%22popupShape%22%3A%22rounded%22%2C%22popupBackgroundColor%22%3A%22rgb%28255%2C%20255%2C%20255%29%22%2C%22popupBackgroundImage%22%3Anull%2C%22popupBackgroundImageOverlayColor%22%3A%22%22%2C%22overlayVisible%22%3Atrue%2C%22overlayClose%22%3Atrue%2C%22overlayBackgroundColor%22%3A%22rgba%2817%2C%2017%2C%2017%2C%200.7%29%22%2C%22overlayBackgroundImage%22%3Anull%2C%22overlayBackgroundImageOverlayColor%22%3A%22%22%2C%22closeButtonVisible%22%3Atrue%2C%22closeButtonColor%22%3A%22rgba%2817%2C%2017%2C%2017%2C%200.7%29%22%2C%22triggerPageLoadEnabled%22%3Afalse%2C%22triggerTimeOnPageEnabled%22%3Afalse%2C%22triggerTimeOnPageDuration%22%3A30%2C%22triggerScrollEnabled%22%3Atrue%2C%22triggerScrollPosition%22%3A25%2C%22triggerScrollToElementEnabled%22%3Afalse%2C%22triggerScrollToElementId%22%3Anull%2C%22triggerClickEnabled%22%3Afalse%2C%22triggerClickElementId%22%3Anull%2C%22triggerExitIntentEnabled%22%3Afalse%2C%22displayFrequency%22%3A%22everytime%22%2C%22displayPages%22%3A%22allPages%22%2C%22displayExcludedPages%22%3A%5B%5D%2C%22displaySpecificPages%22%3A%5B%5D%2C%22displayDevices%22%3A%5B%22desktop%22%2C%22tablet%22%2C%22mobile%22%5D%2C%22widgetId%22%3A%224%22%7D\" \n                data-elfsight-popup-version=\"1.0.0\"\n                data-elfsight-widget-id=\"elfsight-popup-4\">\n            <\/div>\n            <\/div><div id=\"thebe-1369388978\" class=\"thebe-fuente-preferida-2 thebe-entity-placement\" style=\"margin-bottom: 30px;margin-left: auto;margin-right: auto;text-align: center;\"><a href=\"https:\/\/www.google.com\/preferences\/source?q=thebeertimes.com\" target=\"_blank\" aria-label=\"A\u00f1adir como fuente preferida en google\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.thebeertimes.com\/wp-content\/uploads\/2026\/07\/Anadir-como-fuente-preferida-en-google-1.jpg\" alt=\"\"  srcset=\"https:\/\/www.thebeertimes.com\/wp-content\/uploads\/2026\/07\/Anadir-como-fuente-preferida-en-google-1.jpg 638w, https:\/\/www.thebeertimes.com\/wp-content\/uploads\/2026\/07\/Anadir-como-fuente-preferida-en-google-1-300x60.jpg 300w\" sizes=\"(max-width: 638px) 100vw, 638px\" width=\"175\" height=\"127\"  style=\"display: inline-block;\" \/><\/a><\/div><p>In a context of growing climate urgency and regulatory pressure, the beer industry\u2014traditionally viewed as a resource-intensive activity\u2014is undergoing an unprecedented transformation toward sustainability.<\/p>\n<figure id=\"attachment_43164\" aria-describedby=\"caption-attachment-43164\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-43164 size-full\" title=\"The Green Revolution in Beer\" src=\"https:\/\/www.thebeertimes.com\/wp-content\/uploads\/2025\/05\/La-revolucion-verde-en-la-cerveza.jpg\" alt=\"The Green Revolution in Beer\" width=\"600\" height=\"315\" srcset=\"https:\/\/www.thebeertimes.com\/wp-content\/uploads\/2025\/05\/La-revolucion-verde-en-la-cerveza.jpg 600w, https:\/\/www.thebeertimes.com\/wp-content\/uploads\/2025\/05\/La-revolucion-verde-en-la-cerveza-300x158.jpg 300w, https:\/\/www.thebeertimes.com\/wp-content\/uploads\/2025\/05\/La-revolucion-verde-en-la-cerveza-114x60.jpg 114w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption id=\"caption-attachment-43164\" class=\"wp-caption-text\">The Green Revolution in Beer<\/figcaption><\/figure>\n<p>With ambitious 2025 targets such as 100% renewable energy usage and complete waste elimination, this sector is emerging as a case study in how innovation, environmental responsibility, and corporate commitment can work hand in hand.<\/p>\n\n<h2>Zero Waste and 100% Renewable Energy<\/h2>\n<p><a href=\"https:\/\/www.thebeertimes.com\/es\/10-estrategias-para-implementar-la-sostenibilidad-en-eventos-cerveceros\/\">Sustainability is no longer optional<\/a>\u2014it&#8217;s imperative. In Europe, particularly Spain, the brewing sector has mapped out a roadmap to achieve climate neutrality, with special emphasis on waste reduction and exclusive use of clean energy.<\/p>\n<p>While currently only 10% of thermal energy comes from renewable sources, the momentum for change is undeniable. In fact, companies like Heineken Spain have reduced CO\u2082 emissions by 50% since 2018, already achieving 55% renewable energy in production, with plans to reach 100% by 2040.<\/p>\n<p>These milestones align with EU policies establishing binding targets like 55% greenhouse gas reduction by 2030 and carbon neutrality by 2050. Such requirements have forced the entire industry to rethink production processes and <a href=\"https:\/\/www.thebeertimes.com\/es\/blockchain-en-la-industria-cervecera-transformando-la-sostenibilidad-y-eficiencia\/\">adopt cleaner, more efficient technologies<\/a>.<\/p>\n<h2>Sustainability Across the Value Chain<\/h2>\n<p>Sustainability begins long before the factory. Major groups like AB InBev have implemented comprehensive programs ensuring sustainable agricultural practices, water source protection, and efficient resource use\u2014from barley and hop cultivation to the final product.<\/p>\n<p>In regions like Mexico and Latin America, significant percentages of energy now come from renewable sources, while progress continues in reducing the carbon footprint during distribution and commercialization phases.<\/p><div id=\"thebe-1195281461\" class=\"thebe-libros-amazon thebe-entity-placement\" style=\"margin-left: auto;margin-right: auto;text-align: center;\"><div style=\"background-color: #ffffff; border: 1px solid #ccc; border-radius: 12px; padding: 16px; max-width: 320px; margin: 20px auto; text-align: center; font-family: helvetica, arial, sans-serif;\">\n<p><a href=\"https:\/\/amzn.to\/3LddZmQ\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-43340 aligncenter\" src=\"https:\/\/www.thebeertimes.com\/wp-content\/uploads\/2025\/05\/Catar-cerveza-300x300.jpg\" alt=\"Gu\u00eda Pr\u00e1ctica Catar Cerveza Amazon\" width=\"200\" height=\"199\" srcset=\"https:\/\/www.thebeertimes.com\/wp-content\/uploads\/2025\/05\/Catar-cerveza-300x300.jpg 300w, https:\/\/www.thebeertimes.com\/wp-content\/uploads\/2025\/05\/Catar-cerveza-150x150.jpg 150w, https:\/\/www.thebeertimes.com\/wp-content\/uploads\/2025\/05\/Catar-cerveza-370x370.jpg 370w, https:\/\/www.thebeertimes.com\/wp-content\/uploads\/2025\/05\/Catar-cerveza.jpg 500w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/a><\/p>\n<p style=\"color: #0000ff; font-weight: bold; margin: 8px 0; line-height: 1.2;\"><a href=\"https:\/\/amzn.to\/3LddZmQ\" target=\"_blank\" rel=\"nofollow\"><span style=\"font-size: 11pt;\">Gu\u00eda pr\u00e1ctica para catar cerveza: C\u00f3mo apreciar correctamente todas las cervezas del mundo<\/span><\/a><\/p>\n<p><a class=\"fasc-button fasc-size-medium fasc-type-flat fasc-rounded-medium fasc-ico-before dashicons-cart\" style=\"background-color: #ff9900; color: #000000;\" target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/amzn.to\/3LddZmQ\">Comprar en Amazon<\/a><\/p>\n<\/div>\n<\/div>\n<h2>Drivers of the Circular Economy<\/h2>\n<p>A key pillar of this transformation is eco-friendly packaging design to facilitate reuse and recycling. In Spain, nearly 80% of beer served in hospitality venues now comes in reusable containers\u2014reducing waste generation while actively contributing to a circular economy.<\/p>\n<p>Simultaneously, breweries are investing in CO\u2082 capture\/reuse technologies, advanced filtration systems, and energy optimization solutions. Water efficiency remains critical given that water constitutes over 90% of beer&#8217;s composition. Wastewater treatment and consumption reduction are now standard practices in modern facilities.<\/p>\n<h2>Social and Cross-Sector Commitment<\/h2>\n<p>Beyond technical aspects, the shift toward sustainable brewing involves social responsibility. Many companies have established partnerships with farmers, local communities, and environmental NGOs to promote sustainable practices and ensure positive operational impacts.<\/p>\n<p>This approach not only mitigates environmental harm but also fosters a business model resilient to future climatic and economic challenges.<\/p>\n<div id=\"thebe-3569210072\" style=\"margin-bottom: 20px;margin-left: auto;margin-right: auto;text-align: center;\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-9395258998211551\" crossorigin=\"anonymous\"><\/script><ins class=\"adsbygoogle\" style=\"display:block; text-align:center;\" data-ad-client=\"ca-pub-9395258998211551\" \ndata-ad-slot=\"1179889612\" \ndata-ad-layout=\"in-article\"\ndata-ad-format=\"fluid\"><\/ins>\n<script> \n(adsbygoogle = window.adsbygoogle || []).push({}); \n<\/script>\n<\/div>\n<h2>A Green Industry<\/h2>\n<p>The beer industry&#8217;s evolution is telling. Traditionally symbolic of mass leisure consumption, it has successfully redefined its societal role through critical transformation. Its sustainability commitment responds not just to regulations but demonstrates how such companies can\u2014and must\u2014lead change.<\/p>\n<p>The true value of these initiatives lies in their capacity to inspire other sectors, proving profitability and environmental responsibility aren&#8217;t mutually exclusive while providing a replicable ecological transition model.<\/p>\n<p>If beer\u2014a millennia-old beverage with deep cultural roots\u2014can turn green, why not other everyday products? Sustainability is no longer an empty toast. Today it&#8217;s a serious transformative commitment where the brewing industry is leading by example.<\/p>\n<div id=\"thebe-4210961506\" style=\"margin-bottom: 30px;\"><div id=\"pf-15242-1\" data-format=\"display\" ><script>window.pubfuturetag = window.pubfuturetag || [];window.pubfuturetag.push({unit: \"683988d268662b3361d8a48f\", id: \"pf-15242-1\"})<\/script><\/div><\/div>\n<h2>References<\/h2>\n<ol>\n<li>Heineken Spain now brews with half the emissions of 2018. Intereconom\u00eda. <a href=\"https:\/\/intereconomia.com\/noticia\/heineken-espana-elabora-sus-cervezas-con-la-mitad-de-emisiones-que-en-2018-abril-2025-20250422-1339\/\" target=\"_new\" rel=\"noopener noreferrer\">intereconomia.com<\/a><\/li>\n<li>El Mundo. ILC: AB-InBev&#8217;s first facility to produce with 100% renewable energy. <a href=\"https:\/\/diario.elmundo.sv\/economia\/ilc-la-primera-de-ab-inbev-en-producir-con-un-100-de-energias-renovables\" target=\"_new\" rel=\"noopener noreferrer\">diario.elmundo.sv<\/a><\/li>\n<li>Environmental Sustainability. <a href=\"https:\/\/www.heinekenespana.es\/sostenibilidad-responsabilidad\/sostenibilidad-medioambiental\" target=\"_new\" rel=\"noopener noreferrer\">www.heinekenespana.es<\/a><\/li>\n<\/ol>\n<h2>Recommended<\/h2>\n<ul>\n<li><a href=\"https:\/\/www.thebeertimes.com\/es\/en\/beer-consumption-and-prostate-health-what-science-says\/\" target=\"_blank\" rel=\"nofollow noopener\">Beer Consumption and Prostate Health: Analysis of Scientific Evidence<\/a><\/li>\n<li><a href=\"https:\/\/www.thebeertimes.com\/es\/mercado-global-de-la-kombucha\/\" target=\"_blank\" rel=\"noopener\">Global Kombucha Market Poised to Exceed USD11 Billion by 2030<\/a><\/li>\n<\/ul><div id=\"thebe-564822972\" class=\"thebe-adsterra-300-x-250 thebe-entity-placement\" style=\"margin-top: 15px;margin-left: auto;margin-right: auto;text-align: center;\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-9395258998211551\" crossorigin=\"anonymous\"><\/script><ins class=\"adsbygoogle\" style=\"display:block;\" data-ad-client=\"ca-pub-9395258998211551\" \ndata-ad-slot=\"1930811761\" \ndata-ad-format=\"auto\"><\/ins>\n<script> \n(adsbygoogle = window.adsbygoogle || []).push({}); \n<\/script>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>In a context of growing climate urgency and regulatory pressure, the brewing industry\u2014traditionally seen as a resource-intensive activity\u2014is undergoing an unprecedented transformation toward sustainability.<\/p>\n","protected":false},"author":1,"featured_media":43165,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":"","ai_generated_summary":"","footnotes":""},"categories":[21139],"tags":[21170,21224,21472,21204,21233],"class_list":["post-43172","post","type-post","status-publish","format-standard","has-post-thumbnail","category-opinion-en","tag-business","tag-climate-change","tag-industry","tag-opinion-en","tag-sustainability","pmpro-has-access"],"_links":{"self":[{"href":"https:\/\/www.thebeertimes.com\/en\/wp-json\/wp\/v2\/posts\/43172","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.thebeertimes.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thebeertimes.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thebeertimes.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thebeertimes.com\/en\/wp-json\/wp\/v2\/comments?post=43172"}],"version-history":[{"count":0,"href":"https:\/\/www.thebeertimes.com\/en\/wp-json\/wp\/v2\/posts\/43172\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.thebeertimes.com\/en\/wp-json\/wp\/v2\/media\/43165"}],"wp:attachment":[{"href":"https:\/\/www.thebeertimes.com\/en\/wp-json\/wp\/v2\/media?parent=43172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thebeertimes.com\/en\/wp-json\/wp\/v2\/categories?post=43172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thebeertimes.com\/en\/wp-json\/wp\/v2\/tags?post=43172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}