{"id":47372,"date":"2024-08-06T20:15:28","date_gmt":"2024-08-07T00:15:28","guid":{"rendered":"https:\/\/www.thebeertimes.com\/?p=47372"},"modified":"2026-07-01T14:27:57","modified_gmt":"2026-07-01T18:27:57","slug":"matcha-beer-unexpected-trend-craft-breweries","status":"publish","type":"post","link":"https:\/\/www.thebeertimes.com\/en\/matcha-beer-unexpected-trend-craft-breweries\/","title":{"rendered":"Matcha Beer: The Unexpected Trend Taking Over Craft Breweries"},"content":{"rendered":"
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The traditional Japanese green tea known as matcha is no longer just a trend in specialty caf\u00e9s, tea rooms, and restaurants, where it’s served as a pastry ingredient or even in ice cream. What happens when you mix it with beer?<\/p>\n

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Beer with matcha tea<\/figcaption><\/figure>\n

It was in 2013 that many Japanese people began sharing their experiences combining beer and matcha on Twitter, but until that point, the trend in Tokyo’s caf\u00e9s and bars was to mix beer with matcha tea separately.<\/p>\n

The result was a smooth cocktail with a mild bitterness, a velvety texture, and a light, airy foam.<\/p>\n

This unique combination quickly spread beyond Japan, reaching other parts of Asia, the Americas, and Europe.<\/p>\n