The choice honors Hildegard of Bingen, who documented the properties of hops in the Middle Ages, and María Fernández Preisegger “La Galle,” a pioneer of inclusive gluten-free craft beer in Argentina.
The idea was born with the help of social media in 2011, with Ashley Routson and Ryan Ross as its main promoters, quickly spreading globally as one of the most important beer style celebrations.
In today’s digital landscape where data drives daily operations and innovation, implementing robust backup practices is critical to ensuring business continuity and operational efficiency.
Despite their popularity among brewers, these events are not always perceived by the market as a showcase of innovation and quality, but rather as a mirror that mainly reflects the industry’s limitations.
Almost everyone agrees that the tradition of consuming green-tinted beer on St. Patrick’s Day is not an Irish tradition; however, very few know the true story of the origin of this custom, where and how it began.
This holiday, which began as a religious celebration, has evolved into a global event honoring Irish culture with parades, music, food, and of course, beer.
